Ecommerce Funding 101: How to Raise Growth Capital

Description

Scaling an ecommerce business often requires large amounts of capital. Many entrepreneurs risk their financial security by bootstrapping their business without fully understanding the different funding options available to them.

This is where today’s guest, Leonardo Felisberto, steps in to save the day. Leonardo is the global head of partnerships at SellersFunding, a financial platform designed to help e-commerce sellers grow and scale their businesses through effective financial management.

In this episode, Leonardo discusses the obstacles e-commerce sellers have previously faced when applying for growth capital, and how modern seller funding can lower the barriers to entry into e-commerce businesses.

Leonardo walks us through the key criteria he looks for when approving sellers for funding and the common mistakes sellers make when trying to raise growth capital. He also explains how to set up a practical cash flow system for your business as well as the industry trends ecommerce entrepreneurs should look out for.